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Introducing Zelto: Bangladesh's First AI-Powered Search Engine

Zelto Team
March 14, 2025
5 min read
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Today marks a significant milestone in Bangladesh's digital landscape as we proudly announce the official launch of Zelto – the country's first AI-powered search engine designed to meet the unique needs of Bangladeshi users while offering world-class search capabilities.

A Search Engine Built for Bangladesh

For too long, Bangladeshi internet users have relied on global search engines that, while powerful, often lack the nuanced understanding of local context, language preferences, and cultural relevance that users in Bangladesh need. Zelto was born from a simple yet ambitious vision: to create a search experience that truly understands Bangladesh.

Our team of engineers, data scientists, and linguists has spent the past two years developing a search engine that:

  • Understands both Bengali and English queries with equal proficiency
  • Recognizes local terminology, slang, and cultural references
  • Prioritizes locally relevant content when appropriate
  • Delivers fast results even on slower internet connections
  • Maintains global search capabilities for international queries

Powered by Advanced AI

At the heart of Zelto is our proprietary AI system that has been trained on millions of queries and websites to understand not just keywords, but the intent and context behind each search. This allows Zelto to deliver more relevant results than traditional keyword-matching approaches.

Our AI technology includes:

Contextual Understanding

Zelto's neural networks analyze the full context of your query, not just individual words. This means it can understand complex questions, disambiguate terms with multiple meanings, and recognize when you're looking for local versus global information.

Bilingual Optimization

Unlike other search engines that treat Bengali as a secondary language, Zelto has been built from the ground up to handle Bengali and English with equal sophistication. Our models understand the nuances of Bengali grammar, syntax, and semantics, as well as common patterns in how Bangladeshi users mix languages in their queries.

Adaptive Learning

Zelto continuously improves based on user interactions, allowing it to stay current with evolving language patterns, new terminology, and changing user needs. This means the search experience gets better the more it's used, while still maintaining strict privacy standards.

Features That Make Zelto Unique

Beyond its AI capabilities, Zelto offers several features designed specifically for Bangladeshi users:

Knowledge Panels

Get instant information about topics, people, places, and concepts without having to click through to websites. Our knowledge panels are enriched with locally relevant information for Bangladeshi entities.

Local Business Focus

When searching for products or services, Zelto highlights local businesses and providers, helping to strengthen Bangladesh's digital economy.

Mobile Optimization

Recognizing that most Bangladeshi users access the internet via mobile devices, we've optimized Zelto for mobile from day one, ensuring fast loading times and a responsive interface even on entry-level devices.

Privacy Protection

Zelto was built with privacy as a core principle. We minimize data collection, anonymize what we do collect, and never sell personal information to third parties.

Offline Capabilities

In areas with unreliable internet connectivity, Zelto's progressive web app features allow for limited functionality even when offline.

The Journey to Building Zelto

Creating Bangladesh's first AI-powered search engine has been no small feat. Our journey began in 2023 with a small team of engineers who recognized the gap in the market for a truly localized search experience.

The development process involved:

  • Building a comprehensive index of Bangladeshi websites and content
  • Training AI models on millions of Bengali and English-language documents
  • Conducting extensive user research to understand the unique search patterns of Bangladeshi users
  • Developing infrastructure optimized for the local internet environment
  • Rigorous testing with thousands of beta users across Bangladesh

Throughout this process, we've been guided by our commitment to creating technology that serves the specific needs of Bangladesh while meeting global standards of quality and performance.

Our Vision for the Future

Today's launch is just the beginning of Zelto's journey. We have an ambitious roadmap ahead, with plans to introduce:

  • Voice search optimized for Bengali accents and dialects
  • Image search with recognition capabilities for local landmarks and items
  • Enhanced local news integration
  • Educational tools designed for Bangladeshi students
  • Developer APIs to allow local businesses to integrate Zelto into their applications
  • Mobile applications for Android and iOS

Our long-term vision extends beyond search. We aim to build an ecosystem of digital tools and services that empower Bangladeshi users and businesses in the digital age.

Join the Zelto Community

As a homegrown Bangladeshi technology, Zelto's success depends on the support and feedback of our users. We invite you to:

  • Make Zelto your default search engine
  • Share your feedback to help us improve
  • Spread the word to friends, family, and colleagues
  • Follow us on social media for updates and tips

Together, we can build a search experience that truly represents Bangladesh's needs and aspirations in the digital world.

Try Zelto Today

Experience the difference of a search engine built specifically for Bangladesh. Visit our homepage to start searching with Zelto, and join us in this exciting new chapter of Bangladesh's digital journey.

We're just getting started, and we can't wait to show you what's next.

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